As serial entrepreneurs, we loved building businesses—but we dreaded managing finances. Bookkeeping, tax filing, and reconciliations felt like an endless, draining cycle.
Then came the breaking point. Drowning in bookkeeping, we missed a golden opportunity to expand our business. The financial loss was staggering and devastating—All that time, effort, and frustration—and for what?
Enough was enough. We weren’t just losing money, opportunities, time, and energy. We were losing something far more valuable: our creativity, and the joy we found in doing what we loved.
So, we built Hesa—to free entrepreneurs from financial frustration and give them back their time, energy, and creativity to focus on what they love. Because by doing
more of what we love, we are creating a ripple of positivity in the world rather than spreading frustration.
We believe that when people are free to work on what they love everyday, they feel fulfilled, inspired, and connected—unlocking their best selves and illuminating the path for others.
At Hesabooks, we envision a world where entrepreneurs thrive by focusing on what they love, no longer forced by limited resources into tedious, repetitive tasks that stifle their creativity, playfulness, and big vision.
Our mission is simple: free small business owners from resource consuming burdens, so they can focus on what they love. With powerful automation and real-time insights, Hesa gives entrepreneurs their time, energy, and creativity back—helping them build businesses that uplift themselves, their communities,
and beyond.
Let’s walk this journey together—freeing your time, fueling your dreams, and creating a ripple effect that makes the world brighter.
To create positive change by helping people spend more time doing what they love.
Making time and financial freedom accessible through simplicity, affordability, and automation.
By pursuing excellence in accuracy, functionality, aesthetics, and user experience.
Owner, Homes Reno
I used to have piles of receipts everywhere and never really knew where the money was going. Hesa AI made it so much easier to see what was leaking out of the business. Now I actually understand my numbers and where I can cut back.
Owner, Little Steps Daycare
Keeping up with expenses at the daycare was a nightmare - snacks, supplies, cleaning stuff, payroll… I was guessing most of the time. Hesa AI shows me exactly what’s going where. It’s made managing everything way less stressful.
Owner, TableTop Café
Running a café that’s also a board game space means managing a lot of moving parts; food orders, stock, memberships, and events. Before Hesa AI, I was mostly guessing where the money was going. Now I can actually see which parts of the business make money and which just break even. It’s helped me plan smarter and waste less.
Owner, Bloom Beauty Boutique
I always thought my skincare line was doing better than it actually was. Hesa AI showed me which products were making money and which ones were just taking up shelf space. Super helpful, honestly.
Founder, FreshMix Supply
I run an online store that ships smoothie ingredient packs, and tracking costs used to be all over the place.. packaging, shipping, supplies, everything. Hesa AI made it easy to see what was actually cutting into profit. I’ve caught things I never would’ve noticed before.
Join the future of AI-powered business today!
Try Hesa for Free